This commercial is brilliant! Great positioning on the part of Heineken! That’s just about how everyone is in the car after a night out! ha! It get’s you engaged and curious from the start of the commercial as to what its for – and BAM “Oh babbyyyyy youuuuuuuu…” I’m down for a heine just about now. Commercial definitely touched down on the stickiness factor – expect this commercial to go viral.
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